FASHION MARKETING
ITALIAN TOUR 2008
WHO: Professor / Lecturer Betty Hurd and UW SOHE students
WHAT: 2008 Fashion Marketing Itailian Tour
WHERE: Italy
WHEN: March 27th - April 7th
WHY: This trip is a Bi-annual event that SOHE Professor Betty Hurd takes UW students on who are interested in discovering the fashion and culture of Italy. The event consists of a 10 day tour filled with sightseeing, shopping, and personal tours of some of fashion's biggest European and international designers. The group was guided around and through the beautiful sites of many Italian cities including: Florence, Rome, Como, Pisa, Bellagio, and Venice. In addition, they stopped to view the infamous Leonardo Da Vinci's Last Supper, Michelangelo's David, the Ferrari Car Museum, the Ferragamo Shoe Museum, the Gucci and Fendi outlets, and much more. While there, the students experienced true Italian culture first hand as they ventured and shopped the "Eternal City" of Rome, took a gondola tour through the canals of Venice, and leaned on the ever-famous tower in Pisa.
CLICK HERE TO VIEW PHOTOS FROM THE EVENT
