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Stampfl, Ronald (1943 - )
Ronald Stampfl earned a BBA (1966) and MBA (1967) in Marketing from UW-Milwaukee and a PhD (1972) in Marketing from UW-Madison, with minors in Applied Economics, Social Psychology and Organization Theory. In 1970, he became an instructor in the UW's School of Business. This same year, he was named outstanding teacher of the year by students in the Business School because of his innovative teaching style, which included unusual practices such as handing out the final exam on the first day of a marketing class so that students could work on it throughout the semester. In 1972 Stampfl was appointed jointly to the School of Family Resources and Consumer Sciences and to the School of Business. In FRCS, he initially taught in the Clothing and Textiles Department, with a particular focus on clothing and textiles retailing. As chair of the Consumer Studies Committee and the Consumer Science Institute Steering Committee, he made important contributions to the development of the Consumer Science major, and from February 1974 until January 1975 he was coordinator of the Consumer Science program area. In order to further his work in retailing, Stampfl switched from Consumer Science back to Environment, Textiles and Design in 1985, where he directed the retailing major and in that capacity established and coordinated a national retailing internship placement program. Between 1984 and 1988, he administered the Center for Retailing Studies, a program of FRCS and the School of Business. In 1988, Stampfl left the UW to accept a position at San Diego State University. |
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