The Wisconsin Idea
has long encouraged members of the university community to reach
out to the citizens of the state. Such a goal is reflected in
the often-repeated phrase, “the boundaries of the campus
are the boundaries of the state.”
 |
| Women's
short course, c. 1915 |
Home economics extension
has played an important role since shortly after the creation
of the Home Economics Department in 1903. In 1905, Caroline
Hunt offered a Housekeepers'
Conference to bring the latest information about home economics
to farm women from around the state. Extension activities dramatically
expanded after 1914, when the Smith-Lever Act made federal funds
available for extension.
 |
| World
War I poster advertising lecture on food conservation by Gladys
Stillman |
Beginning in the late
1910s and early 1920s, home economics extension specialists in
four areas (clothing; food; home management; and the milk campaign)
traveled around the state in order to bring knowledge from the
university to the state’s citizens. Before a specialist
arrived at a locale, the county agent for that area would gather
a group of interested women, and after learning about the chosen
subject, those community representatives would return to their
communities to teach their friends and neighbors. It was an arrangement
that allowed the specialist to reach more people than she or he
otherwise would have, and provided leadership opportunities for
homemakers around the state.
Community members usually
welcomed the knowledge brought to them, which might help them
plan nutritious but inexpensive meals, improve the health of their
families, or renovate their homes. During emergencies such as
the Depression and the Second World War, the lessons focused on
food conservation, home gardening, canning, and meat curing. The
renovation of old clothing was also a popular subject.
In later years, additional
subjects were added, including child development and parent education.
Beginning after the Second World War, consumer education became
an important area within home economics extension in response
to Wisconsin residents' new questions about consumer issues, credit,
and financial planning. Topics in recent decades have included
energy conservation and health insurance.
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| Homemakers
Program, with Aline Hazard on the far right talking to
five guests |
Extension personnel
have employed new technologies to reach their audiences. Beginning
in 1929, the Homemakers Program, hosted from 1933 until
1965 by Aline Hazard, provided
one means for communicating information to citizens. Later it
was renamed Accent on Living, with host Norma Simpson.
The 1960s and 1970s featured the introduction of several new technologies.
In 1965, the Educational Telephone Network was established to
facilitate conferences and training; other means of communication
used included dial access telephone programs and commercial television
and radio. Home economics extension was renamed during these years;
in 1967 it became the Center for Women’s and Family Living
Education, which was later shortened to Family Living Education.
Family living education
has undergone countless transformations over the century in response
to changes in the structure of the School and of the university
and to fluctuating funding levels. Such changes have resulted
in a constant shifting of the relationship between extension faculty
and resident faculty. In 1951, specialists were made faculty of
resident departments within the newly formed School of Home Economics.
Fourteen years later, the Cooperative Extension Service and University
Extension Division were merged into a new division (University
of Wisconsin-Extension) that was treated as a parallel but separate
campus from UW-Madison. The relationship between extension and
resident faculty changed once again in the mid 1980s, when extension
was reintegrated into the School.